Hormel Foods once again named Category Captain by Progressive Grocer
Published 12:00 pm Monday, December 18, 2023
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Hormel Foods Corporation today announced that it has once again been honored as a Category Captain by Progressive Grocer magazine.
This prestigious designation recognizes the company’s exceptional performance in the grocery industry and its commitment to providing solutions and insights to drive sales growth in stores in 2023. Hormel Foods was named a Category Captain in the “salty snacks/snack nuts” and “refrigerated dinners” categories.
“We are delighted to be acknowledged for our ongoing strategic collaboration with our retail partners,” said Melissa Muckel, director of sales strategy, Retail Sales. “Hormel Foods has an impressive track record with the Progressive Grocer’s Category Captain award and this recognition speaks to our commitment to leading with insights and being a team that retailers can confidently partner with to enhance the retail store experience.”
According to Progressive Grocer, team members from Hormel Foods used insights and analytics to help a large retail customer grow significant sales and volume in the snack nuts category in partnership with the Planters® brand.
Additionally, the company worked with another major discount chain to offer their shoppers affordable and convenient meal-based dinner entrees. After just 26 weeks, the category has grown at twice the rate of total food for the chain.
To view the complete list of 2023 Category Captains and learn more about some of the company’s category management initiatives, visit: https://progressivegrocer.com/progressive-grocer-declares-years-category-captains