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First Alliance Credit Union has announced a major expansion of its field of membership and is now serving 14 counties in Southeast Minnesota.

For over 90 years the credit union has provided financial services to those who live, work, attend school, worship, and conduct business in Olmsted, Dodge, Goodhue, Winona, and Wabasha counties. With the recent service area expansion, the counties of Blue Earth, Fillmore, Freeborn, Le Sueur, Mower, Nicollet, Rice, Steele, and Waseca now have access to First Alliance’s unique approach to financial empowerment.

Commenting on the service expansion and refreshed Mission, Vision, and Values, Brent Rempe, President/CEO said: “This expansion allows us to bring our new mission to life in a broader way—showing up for more people, listening to more stories, and creating more possibilities. We’re here to serve and support everyone in these nine additional counties, while remaining committed to our loyal members.”

This growth marks a new chapter for First Alliance Credit Union, enabling the credit union to extend its services and unique financial solutions to thousands of additional households and businesses. Residents in these counties now have access to a member-owned, not-for-profit financial cooperative dedicated to their success. By joining, members can benefit from their “No judgement, just guidance” lending philosophy, competitive savings rates and low fees, as well as financial education resources, and a team that genuinely cares about your financial well-being.

“Whether it’s helping a young professional in Mower County open their first checking account, guiding a family in Steele County to save for emergencies, or supporting a new business owner in Fillmore County with the tools to plan for growth, First Alliance is ready to bring its vision of creating a financial oasis to life,” said Jenna Taubel, Assistant Vice President of Marketing at First Alliance Credit Union.

To learn more about how First Alliance Credit Union can support your financial journey, visit www.firstalliancecu.com.